Fat Fluffs

After we saw the rabbits, how could we say no. We delivered everything from brand to design to development, and the results speak for themselves. We loved this project, and created a really engaging web experience, as well as a powerful tool for the team at fatfluffs to use. We setup a rabbit rehoming directory with RSS feeds for rabbit lovers to subscribe to, and an application process to help the adoption process. The response has been great, and loads of rabbits have been rehomed through the site. The fun thing about this project was the way it exploded the rabbit feed has been a huge success and brings hundreds of visitors to the site. The team at FatFluffs have taken their photography to a new level and rabbit gallery has become the most loved part of the site with visitors. We also created the viral giving concept of the 'buy a carrot' feature, which has helped fund the rabbit home. We followed that up with a custom build mini-store, with a bespoke PayPal integration that's helped make a dent in the hay bills. A great project, seeing is beliving, but be warned - the site is so powerful, you may end up adopting a bunny! http://www.fatfluffs.com